Touché® Messenger is a fully-automated, multi-channel, one-to-one interaction management solution. It makes it possible for you to design and deliver highly-targeted marketing messages through every point of contact. Touché Messenger automatically manages every aspect of your campaigns through completely customizable contact rules. You’re in control of the targeting, message, channel of delivery and delivery frequency.

Touché Messenger provides your financial institution with the ability to:

• Design segments based on unique, marketable characteristics (new clients, single-service clients, etc.)
• Design serialized communications to any channel based on rules you define
• Report
• Measure
• Communicate to channels consumers use to interact with you, includng Internet, ATM, direct mail, platform, teller line, IVR, mobile, etc.

With Touché Messenger, all interactions, regardless of where they take place, represent an opportunity to deliver more targeted communications. You can use that understanding to build strong relationships by delivering personalized communications designed for each client.

Touché Messenger enables your financial institution to:

• Maximize opportunities - communicate with your clients when and where they choose to interact with you
• Manage campaigns effectively
• Execute complex, serialized matrix mailings using traditional and electronic channels
• Design customizable rules for controlling timing, channel, frequency and message
• Get the right message to the right consumer at the right time
• Eliminate duplicate offers and offers for products already used

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