Client Highlights
Institutions all around the world are using our solutions to help them succeed. Find out what our clients are saying and gain ideas on how you can take your productivity to the next level.
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Chris Clore shares how Florida Credit Union’s small marketing department leverages Touché® Analyzer and its integration with SubscriberMail to perform more like a large marketing department, allowing the institution to do more with less.
Amanda Martland of Seacoast National Bank shares how the institution uses Touché® Analyzer to set branch goals and deliver actionable business intelligence the front line can use to provide better service, while cross-selling more effectively.
Using Touché® Analyzer with Nielsen P$YCLE® financial segmentation, Members 1st FCU identified significant opportunities in its "Mass Middle Class" segment. Six targeted campaigns, costing a total of $15,000, generated $3.3M in new loan products.
Norway Savings Bank is well-known within its market area due to strong advertising. The bank uses Touché® Analyzer to get to know its customer base better in order to grow relationships and acquire new, profitable customers. Using Touché Analyzer, the bank has designed an onboarding program that focuses first on retention and then on cross selling, figuring that a needs-based, consultative approach to managing the relationship will result in a win-win for the bank and the customer.